Built by the tide.

Tidal bay media: a digital marketing company Proudly made in Nova Scotia.

This isn’t content for content’s sake.

This is narrative architecture.

If your presence feels inconsistent.

Reactive. Diluted. And undersold.

You don't need more noise.

You need cohesion between your presence in-store and your content online.

Salt

An Introductory digital marketing package for brands that are looking for consistency & clarity

$1,200/monthly | 6-month minimum commitment

Ongoing refinement of voice, tone, and messaging to ensure digital alignment with your long-term vision.
Up to 12 handcrafted Instagram posts per month, consisting of Reels and/or carousels.

All content rooted in sales psychology and strategic positioning.
Monthly email report provided to review previous month's analytics and upcoming month’s content strategy.

Let's work together

Pearl

A comprehensive digital marketing package for brands that are looking for strategy & growth

$3,200/monthly | 6-month minimum commitment

Ongoing refinement of voice, tone, and messaging to ensure digital alignment with your long-term vision.
Up to 20 handcrafted Instagram posts per month, consisting of Reels and/or carousels.

Up to 5 Instagram Stories per week.
All content rooted in sales psychology and strategic positioning.
Inbound comment and message engagement 5 days per week.

DM automation design and oversight (DM automation subscription required).

Link-in-bio optimization and maintenance.
Coordination of and collaboration with micro influencers and UGC creators (please note: additional fees may be required to compensate creators).

Management of paid Instagram ads (please note: additional fees will be required to boost paid ads).
Monthly, 30-minute call to review previous month's analytics and refine strategy for upcoming month.

Let's work together

"You make big things feel doable, you are such a reliable soundingboard and your work behind the scenes makes a real impact. I'm so dang grateful for the care and dedication you pour into this little chapel!

—Sarah, Wolfville Wedding Chapel
“This was amazing! Thank you for sharing your wisdom and tailoring it to us.”

—Kate, Hotel Wolfville
"thank you for the work you do to protect the waters that inspire us all."

—Muir, A Luxury Collection Hotel, Halifax

A woman sitting on a wooden dock outdoors near water, smiling at the camera, wearing glasses, a dark jacket, gray pants, and beige shoes.

What I Do:

translate legacy into language, refining your positioning and clarifying your branding through cohesive content strategy and plans.
clarify your audience so you have a following at your fingertips that's actually hot to buy - not leaving you on "read".
design a digital marketing ecosystem that supports growth and sales without sacrificing your brand's integrity.

Get to know me

Depth outperforms volume.

Strategy outranks trends.

Legacy requires intention.

Every. Single. Time.

A woman with glasses and long wavy hair sitting at a table holding a book, against a wooden wall background.

How I work:

I keep my client roster small by design. This allows for:

Deep immersion in your brand;
Consistent, high-level strategy;
Ongoing refinement to match your sales goals;
Sustainable growth planning to truly build you a legacy brand.

When we partner, I operate as an extension of your core leadership team - not just some outsourced social media manager.

Inquire about packages

Digital Presence for Legacy-Driven Brands

Tidal Bay Media partners with businesses to ensure their digital presence reflects the depth, clarity, and conviction of what they’ve built in real life.